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Category Archives: Business Development
Have Your Layer Cake and Eat It Too
The best cakes have layers and layers of different delicious flavors to enjoy. Stacked on top of one another, each layer is baked separately and becomes part of the whole. Like a layer cake, your business expenses have layers of … Continue reading
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Seven Small Business Risks You Might Not Know You’re Taking
Running a small business is often about taking and managing risks. Market risks are normal but business and tax risks are another thing altogether. Most business and tax-related risks can be managed as long you know about them. Here are … Continue reading
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Marketing by the Numbers
Two very important skills for entrepreneurs to master are marketing and finances. Combine them by understanding the numbers behind marketing, and you have an even more powerful understanding of exactly what makes your business tick. Key Numbers – Cost Per … Continue reading
Posted in Accounting, Business Development
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The Triangle of Fraud Risk
A 2014 Global Fraud Study conducted by the Association of Certified Fraud Examiners (ACFE) estimates that the average business loses five percent of their revenues to fraud. The global total of fraud losses is $3.7 trillion. The median fraud case … Continue reading
Will 2016 Be Your Best Year Ever?
If you want 2016 to be better than 2015, you have to do something differently in 2016 than you did in 2015. It’s a simple but profound realization. Change brings the opportunity to make things better; it can be scary … Continue reading
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Attract More Customers with Event Marketing
Holding your own event is a great way to meet new people and allow them to sample your business in a low-risk setting. A face-to-face event allows you to build trust quicker than many other marketing methods, and trust is … Continue reading
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Mid-Year Milestones
Wow, can you believe that 2015 is half over already? Now that we’ve crossed the halfway mark, it’s time to see if we’re on track for our 2015 goals. To do that, we need to see if we’ve met our … Continue reading
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Five Essential Components of an Entrepreneur’s Compensation
The two major ways entrepreneurs can take money from their business is through draws or by receiving a paycheck. The type of entity in which their business is set up will determine which method can be used. In either case, … Continue reading
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Do You Know Your Weakest Business Link?
You’ve already built a solid business that you have great pride in. Yet, if you’re like most entrepreneurs, you’re on a constant search for how to make your business better.  One way to focus your search is to look for … Continue reading
Five Ways to Reconnect with Your Passion for Your Business
As business owners, we are a highly self-motivated bunch of people. We love our businesses, we love helping our customers, and we work very hard at what we do. Sometimes we work so hard, we get disconnected from our passion. … Continue reading
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